For Selena Gomez, “Ice Cream” Is More Than A Song

For Selena Gomez, “Ice Cream” Is More Than A Song


August 27th, 2020


If you were able to live through the advance hype for Selena Gomez and Blackpink’s new collaboration “Ice Cream” these last few weeks, congratulations. The hype machine was working over time with social media teasers, posters, banners, and everything else possible prior to the song release from Pop Princess Selena and South Korea’s favorite teen girl group, Blackpink. But in the world of hype for this song, Selena Gomez was the clear winner. Selena announced she had become an investor in Serendipity 3, the restaurant and brand that popularized frozen hot chocolate. The iconic flagship eatery on New York’s Upper East Side was founded in 1954 by Stephen Bruce and where back in the day, Marilyn Monroe and Andy Warhol were regulars, as was Jacqueline Kennedy. And with that she is releasing her own flavor of ice cream to go along with the song’s release.That’s right, Serendipity’s new line of ice cream is called “Cookies & Cream Remix.” The sweet treat, which costs $5.99 for a pint, is made with pink vanilla ice cream, cookie bites and fudge. “I grew up going to the iconic restaurant so I couldn’t be more excited to join the ownership team. In honor of the release of ‘Ice Cream’ with Blankpink, I created ‘Cookies and Cream Remix,’ made with pink vanilla ice cream as a nod to the girls,” acknowledged Selena. “Basically it’s heaven and every bite is delicious.” And with that being said, Selena Gomez has just won the hype award of the year. “Ice Cream” is more than a song for Selena Gomez.


  1. Nicole Gray says:

    If I owned a piece of Serendipity 3, I would be in there everyday. Clever hype for the single, I will give her that. And I have always liked her voice. Blackpink? No doubt the next trendy thing for the teens, but I was hoping Selena would do something more mature like Demi Lovato. Maybe next time.

    Nicole Gray
    New York, NY

    • Jackey Cutler says:

      I agree with you Nicole. At 28 and after a lifetime in this industry, I expected something different from Selena Gomez. However, even though many think of Blackpink as a teen group, they range from 25-23 in age.

      Jackey Cutler
      Chicago, IL

  2. Zoe Zuckerman says:

    I’m into Blackpink and I cannot wait to try this ice cream. Mark my words. Blackpink will be everywhere come award season.

    Zoe Zuckerman
    Pittsburgh, PA

  3. Sean Kamanski says:

    I have always felt sorry for Selena Gomez. She has been unlucky in love, has poor health and seems sort of lost. So I hope this collaboration with Blackpink takes her to the top of the charts.

    Sean Kamanski
    Tucson, AZ

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